Manager, Media & Data
About the Company
If you are passionate about the ability of American business to improve lives, solve problems, and strengthen society, the U.S. Chamber of Commerce is the place for you. As the world’s largest business organization, we believe in building a future that gives everyone the opportunity to pursue a better tomorrow. We make it our job today–and every day–to build the strongest relationships possible among the American people, business leaders, and elected officials in Washington, D.C., state capitals, and countries around the globe. For them and the businesses we represent, the U.S. Chamber is a trusted advocate and partner.
We are driven by the pursuit of innovation and partnership and hold ourselves to the highest standards. Our commitment to our members is matched only by our commitment to our employees. As part of our team, we will support your long-term career development while delivering relevant learning opportunities. We will empower you to lead, develop deep expertise, and find new approaches to solving the toughest challenges.
About the Job
The U.S. Chamber of Commerce is seeking a manager of paid media and data to join our Communications team. This position focuses on developing, managing, and optimizing paid advertising campaigns and working closely with colleagues across the organization and at partner agencies to achieve specific performance objectives.
Leveraging advanced analytics tools, the ideal candidate will monitor campaign performance, conduct A/B testing, and provide actionable insights to refine strategies and continuously evolve. In addition, the candidate will use strong data analysis skills and expertise to help influence broader goals around audience strategy. This person will be an innovative team player who is proficient in various platforms but also loves to experiment with emerging trends and functionalities.
Responsibilities
Campaign Planning and Implementation:
Develop and execute paid media strategies aligned with client objectives
Create and manage campaigns on various platforms, including Google Ads, Facebook Ads, LinkedIn Ads, and programmatic media
Working within defined campaign budgets, set bidding strategies and targeting parameters
Partner with the Creative team to develop compelling ad copy and creative assets
Performance Monitoring and Optimization:
Regularly track campaign performance metrics (e.g., impressions, clicks, conversions, and cost per acquisition) and optimize accordingly
Conduct A/B testing on ad variations to maximize performance
Adjust targeting and bidding strategies based on campaign insights
Reporting and Analysis:
Generate comprehensive performance reports for internal and external stakeholders, highlighting key metrics and insights
Analyze data to identify trends and provide actionable recommendations for future campaigns
Champion data collection, sharing, and analysis across the team, knowing that results from paid campaigns connect to and help inform overall audience strategies
Qualifications
A bachelor’s degree in communications, media relations, public affairs, or a related field
A strong understanding of paid digital advertising platforms
Experience with campaign management tools and analytics platforms
Excellent data analysis and interpretation skills with fluency in Excel
Strong written and verbal communication skills
Ability to work independently and collaboratively on a team
Detail-oriented with a focus on accuracy
A basic understanding of marketing principles and campaign objectives
Knowledge of GA4 and Google Tag Manager a plus
